Can I submit my podcast to New and Noteworthy?

You can submit a promotional feature request to Apple once your feed is live on Apple Podcasts. Apple's current documentation describes consideration by its editorial team, not a dedicated New and Noteworthy submission or guaranteed placement.

Is New and Noteworthy an Apple Podcasts chart?

No. Apple's current New page presents editorial and discovery sections alongside separately labeled Top Charts sections. A chart rank and an editorial feature are different outcomes with different selection mechanisms.

Does a new show automatically qualify for a feature?

No. Being new may make a show relevant to the New page, but Apple says its editors review and hand-curate content. A complete pitch and suitable artwork make a request eligible for consideration, not certain to appear.

What is new and noteworthy podcast placement?

What is new and noteworthy podcast placement? The phrase is historical shorthand for discovery and editorial visibility in Apple Podcasts, not the name of an algorithmic chart you can trigger. Apple's current creator guidance says its editors pick placements by hand, and in the current Apple Podcasts experience there is a New page with editorial modules and separate chart sections.

That distinction is important because advice built around "hacking New and Noteworthy" is written as if an editorial decision were a ranking formula. There is no current Apple document promising placement for publishing a new show, collecting a burst of reviews, or hitting a hidden threshold.

What is new and noteworthy podcast placement today?

The useful modern interpretation is editorial featuring on Apple Podcasts. Apple says its global team of editors regularly reviews the catalog and hand-curates episodes, shows, and channels in its guidance for getting featured.

The product distinction is visible on the live Apple Podcasts New page. There are discovery areas such as New Shows and Newly Added Video, while ranked areas are separately labeled Top Shows and Top Series. The page can change, but its structure is the reason "New," "featured," and "charting" are not interchangeable terms.

Older discussions may still call this New and Noteworthy because that wording is part of podcasting's shared vocabulary. Use it when explaining the history, but use Apple's current labels when planning a submission or reporting an outcome.

Editorial placement versus algorithmic chart

Editorial placement is selected by people. A chart position is an ordered ranking produced by a platform's chart system. Both can increase visibility, but one is not evidence of the other.

Question	Editorial placement	Chart position
Who or what selects it?	Apple's editorial team	The platform's chart system
Is there a creator request path?	Yes, through Apple's promotional request form	No guaranteed rank request
Is placement guaranteed?	No	No
What should you report?	The named placement and storefront	The named chart, category, storefront, and observation time

If you are trying to understand rankings, read how podcast charts work. If Apple chart visibility is the specific goal, our Apple Podcasts charts guide keeps chart tactics separate from editorial pitching.

Chart movement is not proof that Apple's editors selected your show. Record editorial placement and chart position as separate forms of distribution.

How Apple's current promotional request works

Apple directs creators to a promotional request form. The feed must already be live on Apple Podcasts, and the exact title, URL, and category are required in the request. Apple asks for requests at least two weeks before the desired placement date.

That lead time is operational guidance, not a promise. Apple says its editors consider the content, synopsis, format, host and guest context, marketing plans, audience appeal, timing, and artwork. A submission is material for the team to review. It does not reserve space.

Apple also says it refreshes Apple Podcasts at least once a week in most countries or regions, with the majority of updates published on Mondays. Keep that statement next to Apple's timing guidance, because storefront schedules can change and there is no guaranteed publication date.

A practical pitch is brief and concrete:

Name the show, episode, or channel exactly as it appears in Apple Podcasts.
Explain what is timely or distinctive from the listener's point of view.
Describe the format and the relevant hosts or guests.
Include the release, marketing, and publicity dates.
Supply artwork that meets Apple's current specifications and usage-rights requirements.

Your wider podcast marketing plan should continue whether or not the request is selected. Apple is explicit that editorial placement is one part of promotion, not the only plan.

What not to promise your team

Do not promise that a launch will enter New and Noteworthy after a certain number of ratings, follows, downloads, or publishing days. There is no such rule in Apple's current documentation.

Do not sell paid help as guaranteed access to Apple editorial placement. A consultant can improve the pitch, artwork, timing, and release plan.

A New-page appearance is temporary, not a permanent badge. Record the storefront, section, date observed, and screenshot. Editorial modules rotate, and the current page is not the same in every country or region.

Most importantly, build discovery outside the promotional request. Strong episode pages, clear positioning, guest distribution, newsletters, and search visibility are still useful after a module rotates. Our podcast SEO guide covers the durable search side of that work.

If editorial placement creates a burst of attention, start with Podder Analytics to compare episode delivery before, during, and after it without claiming the placement caused every change.